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Post by account_disabled on Mar 10, 2024 1:38:13 GMT -5
A Conten in this sense, as long as you can position yourself as the subject’s authority. The idea is not to promote the service itself but to show that the client can count on you. So, you should consistently produce quality content, making the public acquainted with your brand, your visual identity, and your channels. This way, when seeing your content on the internet, the user will have more reasons to consume it. Know your audience The internet audience is vast and diverse, making it C Level Executive List impossible to please everyone. Therefore, your content production should focus on the audience that is significant to your company: the people with the potential to become clients. That’s why it’s essential to define a buyer persona. The persona is a character created to represent your ideal consumer and serves as a guide for strategic decisions on your content production. The persona’s attributes must be taken into account when deciding the channels you will occupy, the style of language you will use, etc. This way, you will provide experiences with great value to the consumer, boosting their will to engage. Offer quality experiences More and more, the production of content on the internet focuses on creating experiences. Take as an example the various live performances that became famous during the period of isolation due to Covid-19. Many brands have sponsored these virtual events to engage their followers on social networks. By the way, this kind of live experience is a very strong trend in the digital environment.
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